The very impressive Tata 45X concept we saw at the 2018 Auto Expo, is now officially christened ‘Altroz’. The production version will make its world premiere at the 2019 Geneva Motor Show.
Apparently, the name is inspired by the bird Albatross. The Altroz will be the first product to be engineered on the new ALFA (Agile Light Flexible Advanced) Architecture which according to Tata, has the ability to evolve into a range of modern and youthful vehicles within a short development cycle.
The premium offering promises agility, speed, and efficiency along with best-in-class performance and in-cabin space. As for the design, the Altroz will adopt IMPACT 2.0 design language.
“We are extremely elated to announce the name of our upcoming model, which will redefine the premium hatchback segment for the industry. With superlative design elements and a versatile architecture, the Tata Altroz is the perfect amalgamation of futuristic design, advanced technology, class leading connectivity, thrilling performance and smart packaging. We are excited to introduce this product to our customers and are gearing up for its commercial launch in mid – 2019. With Turnaround 2.0 now in full swing, we aim to continue winning sustainably in the PV segment through such timely product interventions,” said Mayank Pareek – President, Passenger Vehicle Business Unit, Tata Motors.
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